Insight & Critique
  • DAC
  • Indie Music Album Reviews
  • About
  • Submissions
  • Top albums
  • Features
  • Contact

Running Violet - You Could Be Dancing

6/27/2016

0 Comments

 
Picture
Running Violet

​You Could Be Dancing
self-released; 2016

3.8 out of 5

By J Simpson
​
There is a certain disconnect, an uncanny sense of cognitive dissonance, when you hear music intended to be fun that's been created in a very serious setting. Just think of an ad for some kind of tropical cruise with music that sounds sourced from some sweatshop song factory. Instead of seeming fun and free, it sounds grim, dystopian and entirely counter-intuitive. When we hear music this artificial and disingenuous we recoil, as if from a hot flame or a deadly adder.

This dichotomy strikes right at the heart of the quest for authenticity in this artificial digital world. With godlike/demoniac algorithms dictating and predicting so much of what we see and hear, each and every day, and multimillion dollar marketing campaigns for the most trivial of daily realities, we strive for real, unadorned, unabashed creativity, expression and connection.

Enter Running Violet, a young quartet from Toronto, Canada. You Could Be Dancing is their first release, meant to convey the intimate immediacy of their high-energy rock n' roll. Rather than focusing on demographics and trending tones, The Running Violets have simply dished out six tracks of high-octane frenetic guitar solos and vocal harmonies over a simple rhythmic bedrock. Instead of obsessing over the minutiae of the recording process, The Running Violets worked hard to maintain a mood, to ensure their infectious energy comes across the ether.

And it does, it really does! Running Violet deals in a kind of retro rockabilly with some modern garage flourishes - a bit of reverb, a little twang. Consider title track "You Could Be Dancing" with its reminder "You could be dancing, until the sun starts to shine," which also serves as a kind of mission statement and manifesto for this brand of infectious indie rock.

The final track "So Damn Cold" is a reminder why it matters - "Keep on moving / you've been so damn cold."

For those sick of cynical pop tunes that favor style over substance, or the assumption that we'll buy and listen to anything we're told, Running Violet is here to revive your faith in the power of positive, fun, infectious rock n' roll!
Become A Fan
Tweet
0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

       Critique/insight

    We are dedicated to informing the public about the different types of independent  music that is available for your listening pleasure as well as giving the artist a professional critique from a seasoned music geek. We critique a wide variety of niche genres like experimental, IDM, electronic, ambient, shoegaze and much more.

    Tweets by divideanconqer
    Are you one of our faithful visitors who enjoys our website? Like us on Facebook


    Archives

    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    June 2013
    May 2013
    April 2013
    March 2013
    February 2013
    January 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012
    May 2012
    April 2012
    March 2012
    February 2012
    January 2012

Company

About
Contributors

Newsletter

Newsletter
Book Your Band

© Divide and Conquer 2021. ALL RIGHTS RESERVED.
  • DAC
  • Indie Music Album Reviews
  • About
  • Submissions
  • Top albums
  • Features
  • Contact